BAYC Unveils Adidas’ Newly Formed ‘Three Stripes Studio’ Attire

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Bored Ape Yacht Club and other OG NFT projects collaborate with Adidas to develop newly formed attire for Three Stripes Studio

Adidas and Bored Ape Yacht Club (BAYC) subsidiary, Indigo Herz (among others) have been working together on the clothing brand’s latest Web3 project: Three Stripes Studio (///).

Quick Take: 

  • Adidas, BAYC, and other Web3 projects helped create Three Stripes Studio’s newly formed attire.
  • All NFT projects involved — including G-Money, Punk Comics, and DeadFellaz — will have involvement with the apparel.
  • Items of this Web3-inspired attire will showcase on Adidas’ metaverse.
Three Stripes Studio
Examples of some of Three Stripe Studio’s newly formed physical attire

BAYC’s Involvement with /// 

The /// Studio represents a group of creative individuals and boundary-breaking fans of the brand Adidas who are working toward pushing at the frontiers of innovation, collaboration, and culture.

To help boost its brand, the team behind the Adidas attire collaborate with BAYC, G-Money, Punk Comics, DeadFellaz, and more.

As a result, the fashion label and NFT projects have been working on developing and delivering Web3-related Adidas attire and activities across the globe. Together, they define the brand’s strategy, partnerships, community, activations, and products for the future.

Just yesterday, Indigo Hertz took to Twitter to unveil Adidas’ newly formed Web3-allied apparel:

BAYC members, alongside collectors of the other NFT collaborators, will soon have opportunities to be involved with this new attire. Such items will also showcase in Adidas’ metaverse as digital and physical rewards.

On the other hand, be sure to check out Adidas’ wearable NFT collection that allows collectors to dress their Bored Apes.

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